A true story

History of acne

Since suffering from acne in our childhoods and youth, we have been curious about skin health.

Wake-up call

First our father, then our mother was diagnosed with cancer. It opened our eyes to the stuff in everyday products, including conventional skincare.

Our mission

We spent years in the lab developing what we couldn't find: products that are safe without sacrificing efficacy — rich in active ingredients, with lasting benefits.

Current setup

All formulations are developed by ourselves to ensure quality & safety. As siblings & entrepreneurs, we rely on local partners — all production is in Denmark.

The founders

The founders

Tippie-Maya Høgh

Studies Economics at the University of Copenhagen; background in branding & skin health advocacy.

Robert Høgh

Private Equity investor with experience in life sciences, strategy & finance.

Siblings. Every formula developed from scratch in Denmark — without hormone disruptors, fragrance, or fluff.